Look on Slush100 Startups


A well anticipated happening, world’s leading startup event and the only reason Helsinki is filled with tourists in November - Slush 2018 is just around the corner! Slush 100 Pitching Competition traditionally highlights the early stage founders and ideas that would later receive a great deal of attention from investors, media, partners, potential co-founders, fellow entrepreneurs, industry leaders and future team members. We took a look at Slush100 Startups announced for this year - some of the early-stage companies founded only 1-3 years ago, already show a steady revenue stream, ready product-market-fit or large sums raised.

Highlighting 12 startups of Slush 100 list:

CubiCasa | www.cubi.casa

Provider of digital floor plans designed to help in home automation. The company's cloud-based real estate technology serves the global residential and commercial real estate market with digital 3D floor plans.

Total raised: 2,10M €

Founded: 2014

HQ location: Oulu, Finland


Objectbox | objectbox.io

Provider of an object-oriented embedded database intended to offer SQLite. The company's object-oriented embedded database optimizes performance and designed to save app developers from dealing with SQL.

Total raised: 1,21M €

Founded: 2017

HQ location: Altrincham, United Kingdom


Vyking | www.vyking.io

Provider of an online content monetization platform. The company offers a Web-based video advertising platform that enables publishers to maximize revenue performance from both direct sales and programmatic.

Total raised: 1,00M €

Founded: 2015

HQ location: Berlin, Germany


Skore | www.skore.io

Provider of a platform for an easy-to-use digital hub intended to organize and publish knowledge content. The company's platform services include sharing content such as links, photos, files and notes from platforms already in use, enabling users to arrange content, interact and empower collaboration through comments, mentions and notifications.

Total raised: 0,88M €

Founded: 2014

HQ location: Sunnyvale, CA


Zapflow | www.zapflow.com

Provider of an online productivity platform intended to keep track of incoming deals in the alternative assets market, CVC and M&A. The company's platform supports decision making, enabling investment teams to save time and make optimal investment decisions.

Total raised: 0,65M €

Founded: 2015

HQ location: Espoo, Finland


Aerones | www.aerones.com

Developer of heavy-lift drones that are designed to lift up to 440 pounds of weight intended for wind turbine cleaning and de-icing drone markets. The drone is tethered and electricity and water is pumped from the ground, and this enables the drone to stay in the air as long as needed.

Total raised: 0,60M €

Founded: 2015

HQ location: San Jose, CA


Accordium | www.accordium.com

Developer of a SaaS based transaction management tool designed to revolutionize the way documents are created, negotiated and electronically signed. The company's tool accelerates agreements and digitizes paper workflows, enabling businesses to build better relationship with their customers and closed deals faster.

Total raised: 0,50M €

Founded: 2016

HQ location: Copenhagen, Denmark


Swedish Algae Factory | www.swedishalgaefactory.com

Provider of an algae-based wastewater treatment system designed to produced cost-effective bio fuel from algae. The company's algae-based alternative energy system extracts a nano-porous material from algae that makes solar cells more efficient as well as prevents harmful emissions of nitrogen and phosphorus into seas and oceans.

Total raised: 0,47M €

Founded: 2014

HQ location: Gothenburg, Sweden


Insimu | www.insimu.com

Developer of mobile application intended to train medical doctors and students. The company's mobile application provides medical doctors and students the opportunity to practice their future clinical work in the safety of virtual reality on an infinite number of virtual patients.

Total raised: 0,39M €

Founded: 2016

HQ location: Debrecen, Hungary


Teacherly | www.teacherly.io

Provider of an online collaborative lesson planning platform intended to deliver online and offline study materials to the students. The company's online collaborative lesson planning platform offers pre-built and fully customizable templates that can be shared with students as part of a classroom exercise, home learning or revision programme.

Total raised: 0,26M €

Founded: 2014

HQ location: London, United Kingdom


Cochlear.ai | www.cochlear.ai

Developer of Artificial Intelligence technology designed to provide a system that hears and thinks like humans. The company's technology uses audio signal processing and machine learning algorithm to capture the data providing users with devices that can listen and understand the surrounding context.

Total raised: 0,23M €

Founded: 2017

HQ location: Seoul, South Korea


EcoG | www.ecog.io

Provider of an Internet of Things platform intended for electric vehicle charging that can be integrated into local businesses. The company's Internet of Things platform offers a customized electric vehicle fast charging experience through a PaaS for value added services and shared revenue streams.

Total raised: 0,10M €

Founded: 2017

HQ location: Furth, Germany


Btw, here is the list of all Slush100 Startups!



Agens Ltd
Ainak Oy
App Radar
Aris MD Inc

BA energy Co., Ltd.
Blixt Tech AB
Box system LLC

Cardiolyse Oy
CellVita Science Inc.
ClearSpace SA
Clever Cloud
Contract Mill Oy


eeedo inc
Eyedius Technology, Inc.



Lifemote Networks

MeduSoil LLC
Mojo Fertility
MPower Ventures

Nell Health
Nordic Medicine and Wellness Oy

PlanBlue GmbH
PrivacyAnt Ltd.


Rebartek AS
Remomedi Oy
Retube Interactive Video

Sartar Therapeutics Ltd.
SB Solutions, Inc.
Spacetek Technology AG
Stroma Vision
Swedish Algae Factory AB
Sympatient GmbH

Te?ted Oy
Triangela AB


VPIX Medical

Wibe Academy

Zeleros hyperloop

Winner of Slush100 in 2017  Photo: http://www.altumtechnologies.com/slush100-pitching-winner/

Winner of Slush100 in 2017

Photo: http://www.altumtechnologies.com/slush100-pitching-winner/


We did out homework. Now it’s your turn! - Let’s meet up at Slush main event or side events to discuss your business development and digital needs and find you a winner-startup, tech provider and innovative solution!

Stay tuned for more industry insights and digital sneak peeks - see you at Slush!

Yours, Catapult team.

Top 10 Digital Transformation Trends in 2019

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SMEs and corporates alike are in the process of planning next year’s budget, KPIs and strategies. Here is what to expect in the upcoming 2019: the reappearing trends in digital transformation and the new ones that are expected to kick off.

Most organizations project that 50%+ of their revenue will come from digital by 2020, while the World Economic Forum estimated that digital transformation will contribute over $100 trillion in value to businesses and society by 2025. Spoiler alert: one of the biggest digital transformation trends that organizations will take a note of is the change in leadership innovation. A recent Randstad study found that 95% of 3,000 surveyed companies believed they needed a new and different types of leadership to address the impact that digitization will have on their operations.

In today’s era of volatility, there is no other way but to re-invent. The only sustainable advantage you can have over others is agility, that’s it. Because nothing else is sustainable, everything else you create, somebody else will replicate.
— Jeff Bezos, Amazon founder

The fundamental trend which is seen throughout this year and is expected to grow even stronger in the upcoming 2019 is the corporate ability to stay lean, agile, innovative, make fast decisions on digital transformation, experiment and deploy new emerging startup technologies to take digitalization to the next level - both internally (company-wide infrastructure) and externally (services/products for customers).

Stay tuned for more industry insights and digital sneak peeks!

Yours, Catapult team.





Startups To Watch: Nordic Startup Awards 2018

One of the Nordic’s most prestigious and biggest startup events has come to an end. The Grand Finale of the The Nordic Startup Awards 2018 took place in Denmark. This year, the competition had reached the number of 2,500 startup nominees, which were thoroughly screened and evaluated by 50 expert ambassadors and jury members. The winners from these rounds were then further ranked by an international jury, and their decision was eventually combined with over 35.000 individual public votes from each of the five Nordic countries.

As a unique series of events in the Nordic countries - Denmark, Sweden, Iceland, Norway, and Finland -  Nordic Startup Awards recognize, celebrate and connect the Nordic startup ecosystem bringing together innovators, growth companies and entrepreneurs from all industries possible. With no exception!  

All countries have presented high quality candidates and there is a good balance between B2B and B2C companies, also characterised by being extremely scalable.
— Kim Balle, CEO of Global Startup Awards

We wish all the luck to the winners, that will have the opportunity to compete further in the Global Startup Awards in 2019. Meanwhile, as the voting has been complete and the new startup heroes have been chosen - here is a summary of startups that took the winning spot in 8 categories.   

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Stay tuned for more industry insights and digital sneak peeks!

Yours, Catapult team.




7 Industries VR/AR Is About To Transform [infographic]

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There is more to VR/AR than gaming. The potential of this technology across a variety of industries is extensive, anything from healthcare to real estate and education can find its processes reinvented using VR/AR in no time.

Speaking in numbers, AR/VR startups raised $3 billion in 2017, and the number is expected to be even higher by the end of this year.

We’ve listed 7 industries, that at the first glance may not appear as VR/AR-friendly industries, yet have more and more immersive technologies utilized in day-to-day processes and operations.

Infographic, 7 industries that VR/AR is about to transofmr


1). Retail

Bold Metrics, formerly Fashion Metric, uses machine learning, math, and data science to personalize the customer experience in-store and online.


2). Agriculture

Infosys has a stake in AR/VR for agriculture through its Plant.io project, which is an open source, plant-growing platform that aims to bring new forms of software-driven intelligence and interaction to the plant growth cycle.


3). Marketing & Ads

OmniVert provides a “360° Virtual Reality advertising platform” whereby brands, developers, and publishers can monetize and disseminate VR content.


4). Military

ScopeAR uses augmented reality to equip military officials with “computer vision technology” to help with equipment maintenance and repair. The Company integrates the most current AR technologies into their solutions, and AR glasses providing the user with a "See-It, Do-it" experience.


5). Law enforcement

VirTra is a global provider of training simulators for the law enforcement, military, educational and commercial markets, e.g. de-escalation training, judgmental use of force and firearms training simulator.


6). Healthcare

AccuVein is a provider in medical imaging, offering a hand-held, non-contact vein illumination solution, which allows nurses and doctors to see where various veins and valves are in a patient’s body.


7). Recruitment & HR

Mimesys is applying AR/VR to provide collaborative remote work - it is the first holographic meeting platform, which puts real people in a shared virtual space from anywhere in the world.


Those were just a few examples to illustrate how VR/AR is evolving even in the sectors unusual for such technology. Glancing at the more traditional industries like manufacturing, logistics, banking and construction - VR/AR is an ultimate tool for more efficient processes and more engaged customers. About this and other tech trends in the upcoming industry insights! Meanwhile:

Stay tuned for more industry insights and digital sneak peeks!

Yours, Catapult team.

Top 4 Learnings from Israeli Startup Ecosystem


It’s been an active week in the Finnish startup and innovation scene - Stream Festival, Smart City Week, Mindtrek, KASVA - just to name a few. While being at the epicenter of all the action revolving around the topics of startups, businesses, tech and the future, Catapult had a few fruitful backstage discussions with investors and serial entrepreneurs from Israel. They flew to Tampere, Finland this week to share key insights on the startup ecosystem of Israel, and ultimately answer the question “How could a small nation, like Israel, has as per capita more startups, more VCs and more tech professionals than any other nation in the world?”


Here is what we’ve learnt:

1. It’s about the culture. Technology will come.

A key factor of Israel’s startup innovation ecosystem is the strong collaborative work and interconnections among its people, which in return promotes exchange of ideas. The culture of sharing, whether it’s information or resources, has been one of the most fundamental principles of open innovation concept. Israeli startups elevate themselves by sharing success stories and also support fellow entrepreneurs by sharing failures and lessons learned. Learning from failures is an essential part of gaining experience, hence sharing it may as well help others.

Sharing? It also comes down to how companies position themselves in the eyes of the public and VCs. - Being humble is good, but being ballsy is even better when it comes to promoting your talent, showcasing your startup tech, leveraging the power of social media to let the world know about your ventures. It’s all about connecting to people and ideas, building strong networks, actively sharing your startup milestones. The network of people grows from army to school to neighborhoods, and many social circles overlap expanding to larger interconnected networks, wherein community connections easily become industry connections and vice versa. A strong sense of community also creates “pay it forward” culture.

The habit of discussing things - seems so basic at first sight - yet lacking in many cultures (especially in the North Europe). In Israel, it is quite normal to discuss new business ideas or projects over dinner with friends and family, which may transform into the first prototype next morning - things move forward. Fast. The culture also happens at a higher level - there are organizations in place that foster innovation in various industries. Like, for example, Israel Innovation Authority. Anya Eldan, the general manager of the startup division at Israel Innovation Authority, explained: “We’re a very small and multidisciplinary country. There is one degree of separation. You can reach anybody very quickly.”

2. Stay close to startups - Open Innovation.

Israeli startups have received €1.7 billion across more than 230 deals so far this year. And the funds come not only from VC firms, but also corporates. Israel Innovation Authority, already mentioned earlier, recently launched a program called Technological Labs Innovation, which encourages corporations to support startups in their respective fields. More and more corporates in Israel adopt the open innovation concept. And even though these corporates might invest in and eventually acquire startups, their main objective is integrate into Israel’s innovation ecosystem and get insights on the latest developments in tech field. It also allows corporates to discover startups and co-develop technologies that they can later offer to their customers. Head of communications for Microsoft’s accelerator program, Maya Grossman, describes, “Innovation is not easy. If you want to stay close to innovation, you need to stay close to startups.”

3. Kids are the future.

Israeli culture of openness, innovation, hard-work, transparency and determination is laid down already in childhood. At Stream Festival, Neve Gull, an Innovative Pedagogy Entrepreneur at EduVationIL pointed out a few things that the teachers integrate in 4th graders’ program to build the next generation of entrepreneurs, engineers and innovators. Even though, she stated that there is not much Finland can learn from Israeli educational system, there are a few things that do indeed foster the more collaborative and innovative mindset. Neve Gull describes, “We are detecting kids’ talents in 4th grade - whether they have skills in math or programming. We enhance and push the best students forward teaching them analytical skills and computer skills, so that later in life it will be easier for them to start programming. It starts early. We also build school assignments around the project work, which teaches young kids uncertainties, deadlines, goals, remote work, leadership, collaborative tools. It also stimulates their ability to see various solutions to a singular problem - knowing there is always more than one way.”

4. What happens without the money?

It wouldn't be a complete discussion on the startup ecosystem if we didn’t cover the essence of VCs funds in Israel and how investors look at startups before flowing their cash into them. In all fairness, nothing happens without the money. But one of the Israeli investors on stage of Stream Festival posted a question, “What happens without the money? Can the startup have the capacity to lead the team, understand the market and the depth of technology? Are the founders - people with experience and exposure? If yes to all questions, my money is in it”. Finding a smarter solution by spending as little time and money as possible may as well be the main trait of the Israeli innovator. Once a VC sees the potential and capacity within a startup to achieve great results without yet any considerable investments, deliver outstanding tech, generate the first cash flow and have a strong team - money starts pouring in. Here is a snapshot of the private market landscape in Israel.  

Naturally we also covered the topics of knowledge transfer, unicorn exists and commercialization of university research - we leave these topics for the next series of insights about Startup Nation.

Meanwhile, a thought: change doesn’t happen overnight. And culture may as well be the hardest things to affect. But even though we cannot so swiftly adapt the best practices from Israeli mindset and cultural dogmas, we can surely start by integrating the open innovations concept. Which means working with startups, fostering innovations, and supporting emerging technologies.

Stay tuned for more industry insights and digital sneak peeks!

Yours, Catapult team.